A quality office increases sales and customer loyalty

A properly designed and furnished office space increases sales and builds customer confidence. Find out how your office environment can support the customer experience and enhance your business brand.
Office space
28.08.2025

A customer is about to arrive at your office. He or she starts to look around and the first impression of your office starts to tell him or her the story of your business from the moment you walk through the door: reliable, consistent and high quality - or patchy and unfinished? He steps inside. The inspection continues.

A well-designed and furnished office space makes quiet sales work for you every day: it reinforces your image of competence, makes it easier to start a meeting and lowers the threshold to say "yes". A well-designed environment is not just an aesthetic experience, it supports your customers so that they feel comfortable and welcome - like they're in the right place. This can even set an engaging mood for negotiations before they even really start.

How do you build an entrance, reception and waiting area that supports the customer experience? How do you ensure that the environment supports your company's brand, i.e. what it offers the customer? Of course, the benefits extend to your customers, your partners and any visitor you'd like to impress. However, in this article we will focus on customers. We'll show you why and how the design and furnishing of your premises has a direct impact on customer confidence and the ability to build long-lasting and productive customer relationships.

First impressions and confidence: reception, waiting area

The customer draws quick conclusions about the space - from the well-kept reception area, the quality of materials, the soundscape and the clarity of signage. These cues build (or erode) trust before the salesperson has time to open their laptop.

What the customer notices first - and why it matters

  • A coherent visual line: logo, colours, surfaces and lighting consistent from the moment you enter.
  • Clear signposting: customers can find the reception and meeting rooms without guesswork.
  • The "hygiene" factors are in place: cleanliness, a pleasant smell, impeccable lighting and a good sound environment.
  • A personalised welcome: eye contact and a greeting complete the message of the space.

Time is often spent in the reception or waiting area

  • Materials and furnishings: hard-wearing, timeless and suitable for furnishing 
  • Lighting: indirect, glare-free and warm shade in the waiting area; adequate working light in the reception area.
  • Acoustics: soft surfaces, acoustic elements and quiet sound levels reduce the "lobby" feeling.
  • Small amenities: water, magazines or a screen that tells you about the day's appointments and directs you to the room.
  • Routing without "bottlenecks": reception is not congested, the waiting area is diverted if necessary.

Errors in reception and waiting area

  • Temporary, worn or incompatible furniture - "temporary" = "uncertain".
  • Over-lighting or cold light, which makes the space hard and clinical.
  • The echo of the lobby, from which the speech carries over to the negotiations.

Numerous environmental and workplace studies show that the quality of physical space drives both perceived professionalism and willingness to collaborate (see e.g. Gensler Workplace Survey scores: customer trust correlates with a consistent, high quality experience of the space). First impressions are made in seconds, but their impact on sales and customer relationships can last a long time.

Immodan's furnished office spaces are designed and implemented so that the first impression is in line with your brand: entrance signage, reception furniture, lighting and acoustic solutions as a coherent whole. We tailor materials and furniture to your corporate identity and ensure that the space remains presentable throughout the contract period - including upgrades and additions.

Conference facilities

The meeting room is usually where the most time is spent and the most critical to success. Whether it's a large contract, a long-term collaboration or early project discussions, the design of the space has a direct impact on how the client experiences the interaction and how easily trust is built.

Why is the appearance of the negotiation room critical?

Meeting rooms are not just practical spaces, they create an atmosphere that affects both the client side and your own team. A well-designed and furnished meeting room sends a message to the client that you are serious, reliable and caring, even in the small things. Conversely, a poorly designed, untidy or impractical space can create suspicion and reduce the credibility of your business.

  • Light and colour: Light has a big impact on how you feel in a space. In a meeting room, it is important to choose soft, glare-free lighting that creates a calm and relaxing environment. Colours, such as neutral tones and natural-looking materials, add confidence and a sense of professionalism.

  • Adaptable furniture: furniture should be ergonomic and adaptable - electrically adjustable tables and adaptable chairs make meetings more comfortable. A comfortable room helps the client to concentrate on the task at hand, rather than being constrained by the adaptability of the furniture.

  • Ergonomics and functionality: in a meeting room, it is important that the table is large enough and positioned so that everyone can easily participate in the discussion. Tables should allow discussion and presentations to take place without being hindered by technology.

  • Integrating technology: digital tools such as video conferencing and interactive whiteboards are now an integral part of meetings. A room with easy-to-use equipment and seamless connectivity helps to promote effective discussion and faster decisions.

What does the client notice in the meeting room?

  • Trust and expertise: customers want to feel that their decisions are important. If you haven't taken care of the aesthetics and functionality of your business's permanent space, why should they expect you to take care of them as their new customer?

  • Professionalism and accuracy: the cleanliness and orderliness of the premises are a sign of diligence. The quality of the furniture and the practicality of the room are concrete signs that your company can take care of complex projects and details.

  • Sense of well-being: the environment in the meeting room affects how the client feels about the meeting. There should be nothing in the room that distracts too much attention from the conversation. Cleanliness, acoustics, furniture and lighting create an environment where the client feels that they are making an important connection.

At Immodan, we offer offices where every detail has been considered to create a pleasant and professional environment that supports conversations and promotes positive customer interaction. We also offer ongoing maintenance and upgrades to ensure that your office, down to the meeting rooms, is in the best possible condition.

Brand in space: trust is built on details

Office furnishing is not just about decorating, it's an important part of communicating your company's brand. Quality furniture and stylish details can create a cohesive and professional image of your business - just like a logo or marketing materials.

How does the furniture reflect your company's values and activities?

Through the furniture and interior design, the customer sees the values of your company. For example, modern solutions say modernity, while furniture made in an ecologically sustainable way says sustainability. Similarly, sophisticated materials and attention to detail communicate quality and care.

  • Colours and materials: office colours and materials can tell customers about your company's identity. For example, cool, neutral tones create a professional and understated feel, while warmer, earthy colours can bring a sense of cosiness and approachability.

  • Multifunctional and adaptable: adaptable workspaces where customers can choose different ways of working are a sign of innovation and flexibility. This allows customers to see that your business can adapt to changing circumstances.

  • Ergonomics and well-being: the adaptability and ergonomics of your furniture communicate your concern for your employees, but also for your customers. Carefully designed workstations, storage areas and equipment show that your company values the well-being and productivity of your employees.

Why does a customer value a branded space?

  • A professional first impression: the customer will immediately notice if the space has been designed with quality and attention to detail. This creates trust and builds an image of your company's expertise and reliability.

  • Communication and a space that reflects your values: office interiors can serve as a marketing channel that doesn't need words. It communicates your company values such as sustainability, quality and care.

  • Overall image and customer experience: meeting rooms and premises where customers can sense brand consistency and investment in the design of the space will enhance a positive customer experience.

Our office spaces not only meet the basic requirements, but are designed to reflect your company culture. We tailor the whole package to support a consistent customer experience in a space where your customers feel valued.

Technology that works reliably

It's not enough to have beautiful furniture and aesthetically pleasing interior design. Today's office space must also support the company's technological infrastructure and enable smooth working practices. The furniture must be compatible with modern technology and the equipment must work the first time without unnecessary adjustments.

Why is technology an important part of office furniture?

Professional furnishing takes into account the needs of technology and integrates it seamlessly into the space. Equipment used in the office space, such as computers, phones, printers and displays, should be easily accessible and reliable. All cables, power supplies and network connections should be integrated so that they do not interfere with the working environment or hinder efficient working.

  • Hiding cables and connections: electrical sockets and cable ducts must be carefully designed so that they do not obstruct the tidiness of the space. This allows workers to concentrate on their work without being distracted by cables or loose equipment.

  • Smart technology: lighting, ventilation, heating and other office spaces can be connected to an intelligent system that responds to the needs of the space. This can improve energy management and increase employee comfort.

  • Network connections and devices: a well-furnished office supports reliable Wi-Fi and allows seamless connectivity to all devices. Fast, stable connections support efficient working and keep communication flowing smoothly.

Why get your technology right ASAP?

The primary reason for not retrofitting technology is the experience and productivity of employees. If technology doesn't work or is installed in a hurry and in an impractical way, it can lead to frustration and slow down work. Integrating furniture and technology from the start will bring long-term benefits because everything works as it should from day one.

  • Efficiency and employee satisfaction: when technology works and is designed to serve employees, it saves time and effort. Well-designed and implemented office furniture supports the use of technology without hassle.

  • Easy integration of new technology: technology is constantly evolving, and adding new equipment to an office can be a hassle if the space is not flexible. Convertible workstations and spaces mean that adding new equipment is not a problem in the future.

In our furnished offices, all the technical infrastructure works seamlessly to support your employees from day one - tailored to your needs, of course.

Adaptability of office space and furniture

Adaptable and flexible spaces are key in today's office. The working environment doesn't have to be static - it should be able to evolve and adapt to your business needs. Furnished office space must be flexible enough to adapt to the ever-changing needs of employee numbers, workloads and technology. This not only improves space utilisation, but also supports business growth and development. In addition to this many reasons to choose a professional to furnish your office space.

Why is adaptability important in office spaces?

Modern working environments require a space that supports change and enables agile working. Convertible office space allows companies to respond quickly to organisational change without high costs or disruption to the working environment.

  • Modular workstations: workstations that can be easily adapted to your needs, allowing you to optimise your workspace and increase its usability. This also supports teamwork and improves employee interaction.

  • Movable walls and mobile furniture: modular wall units and furniture on wheels allow for quick changes of space. As a company grows, office space can be quickly adapted to new needs without high costs.

  • Whole office customisation: as your business grows, you may need more space or different types of workstations. You may need more space or need to expand your business or you may need more or different office space. Customizable office space makes this possible without a large investment.

Why do flexible spaces support business development?

Flexible facilities support business development and growth. Adapting the working environment to rapidly changing business needs can be crucial to competitiveness.

  • Instant communication and teamwork: flexible spaces allow you to form groups and quickly adapt the environment to different ways of working. This supports collaboration and teamwork without unnecessary disruption caused by a change of space.

  • Longer leases and future-proofing: adaptable office space reduces the commitment of a long lease, as it can be scaled to the size of the organisation. This reduces unnecessary risk and helps avoid the extra costs that can come with traditional real estate.

Immodan offers furnished and adaptable office space that can adapt to your business needs both today and in the future. Our customised office spaces support the growth and development of your business, so you can always adapt the space to what your business needs at the time.

Choose Immodan's office space for your business

When choosing office space for your business, it's important to ensure that the furnishing project runs smoothly and without unnecessary disruption. Immodan offers customised office space that supports employee wellbeing, improves productivity and builds trust with your customers.

Clear pricing and budget management
Immodan's office space pricing is clear and predictable. This means that all necessary furniture and services, such as installation and maintenance, are included in the initial price with no hidden costs.

  • Fixed pricing ensures that there are no unexpected additional costs in the project.
  • This ensures that you can accurately budget for the project and ensure it runs smoothly without extra costs.

Employee experience and customer confidence
Our tailor-made office spaces support employee well-being and improve their work performance. Ergonomic and adaptable workstations reduce physical ailments such as back pain and increase workers' ability to concentrate.

  • Adapting your office furniture to your business needs also improves employee comfort, which is reflected positively in customer service.
  • A well-designed environment creates a safe and trustworthy image of your business for customers.

Ongoing support and customer service
Immodan's customer service ensures a smooth furniture project from start to finish. Our professionals provide ongoing support and ensure that all the details are taken care of.

  • During furniture projects, you will receive clear timelines and updates on the progress of the project.
  • If problems arise, we are ready to respond quickly and efficiently.

Implementing a disturbance-free furniture project
Our professionals ensure that furniture is installed efficiently and on time, without disruptions to the working environment affecting day-to-day operations.

  • Our furniture project is divided into sections, and the work is staggered so that it does not interfere with work.
  • Protective measures such as noise barriers and protective membranes prevent dust and noise from spreading into the premises, allowing workers to continue working without interruption.
  • Scheduling is tailored so that the biggest disruptions occur outside working hours.

Immodan offers a comprehensive solution for your company's furnished office space needs. We combine high-quality, flexible furniture solutions with top-notch customer service to support the success of your business and the well-being of your employees. Choose Immodan for high-quality, furnished office space or furniture service.

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